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Steve Thomas – Chief Marketing Officer |
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With over 22 years of consumer marketing experience, including past positions at Burger King and more recently Subway, Steve Thomas brings large franchise system experience to the Edible Arrangements® management team. While at Subway, Steve was part of the marketing team that launched the pivotal nutritional campaign featuring “7 Subs Under 6 Grams of Fat,” which led to years of success for the brand. In July of 2007, Steve Thomas moved into the role of Vice President of Marketing for Edible Arrangements®. His disciplined consumer insight-based approach to marketing efforts proved critical as Edible Arrangements® made its national television debut in early 2008. At the helm of a talented marketing team, Steve oversees Consumer Research, Strategic Alliances, Storefront Image, Web Development, the Customer Order Center, Product Development, Field Marketing, Advertising Development, and Media Planning and Execution.
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