Tariq Farid is the founder and CEO of Edible Arrangements. Farid's entrepreneurial experience began in the late 1980s, when with a $5,000 cash advance from his parents he purchased a local flower shop at age 17. As CEO, Farid is still involved in the day-to-day realities of running a retail store at the corporate location in North Haven, CT and the marketplace's changing demands.
Read More

Kamran Farid is the COO of Edible Arrangements. As COO, Kamran is responsible for implementing the company’s overall strategy and for carrying out EAI’s vision and mission throughout the system. His focus and expertise lies heavily on store operations.
Read More

Kristy Ferguson brings a passion for the food business and significant experience in marketing and advertising to Edible Arrangements. She assumed the position of Vice President of Marketing in 2004, after briefly serving as Director of Marketing. In her current position of Executive Vice President, she is responsible for building Edible Arrangements’ system globally.
Read More

With over 22 years worth of consumer marketing experience, Steve Thomas brings large franchise system experience to the Edible Arrangements management team, including past positions at Burger King and more recently Subway.
Read More

Matt Bailey, our Director of Operations since 2006, started with the company by running the franchisee training program in 2005 bringing to Edible Arrangements a strong background in store operations from his past experience working within the Dairy Queen franchise system. Today Matt is responsible for day to day management of the store support and training teams for Edible Arrangements.
Read More

Craig Rubinstein joined Edible Arrangements in 2009 as Vice President of Franchise Development. In this capacity, Craig develops new business opportunities for potential franchise sites, and directs the Edible Arrangements Franchise Development Team.
Read More